Joint advertising Dutch higher education institutions
16 Aug 2010
As a continuation of last year’s joint promotion by several Dutch higher education institutions, Nuffic Neso Mexico would like to invite you to participate in this year’s joint advertising.
The media chosen by Nuffic Neso is the “Universitarios” section of the Reforma newspaper. This monthly magazine is dedicated to all topics related to higher education students. Nuffic Neso Mexico has published several times in this magazine with good results.
About the Reforma newspaper
Reforma is a very well-known newspaper in Mexico. It is among the five newspapers with the largest circulation on a national level. It is mostly distributed in Central Mexico (including the Mexico City metropolitan area). Its public mainly consists of people that are studying a Bachelor’s degree, or that have obtained a Bachelor’s degree. Universitarios (“University students” in English) is its monthly magazine that is published with the Reforma newspaper. It covers topics related to both national and international higher education.
Joint advertisement
The advertisement is planned for the Universitarios magazine that will be published on 17 October 2010. This means it is an excellent opportunity to announce your participation in EuroPosgrados, in the Orange Tulip Scholarship Mexico programme or to recruit students for the upcoming academic year 2011-2012.
The participation of Dutch higher education in the magazine will consist of three to four full pages, depending on the number of participating institutions. One page will be provided by Nuffic Neso Mexico with general information about studying in Holland. The other pages will contain advertisements of Dutch institutions and testimonials of Mexican students. Besides these pages, there will be a full-page advertisement of EuroPosgrados and most probably an article written by the redaction of Reforma about studying in Europe.
Costs and payment
The cost of participation is € 500 per institution. This will allow you to publish:
- An advertisement of 9 cm high and 12 cm wide; and
- A testimonial of a Mexican student of 9 cm high and 12 cm wide
Deadlines
Please let us know as soon as possible if you are interested in participating in the joint advertisement. All materials must be received by Nuffic Neso Mexico before the deadline of 24 September in order to be able to participate. If you have any material ready sooner, please send it to me earlier, so our designer can start working on the layout.
More information
Please read the information factsheet for all information about the advertising specifications, the media, etc.
For more information about the layout of the advertisement and the Universitarios magazine, please review the following links:
- View last year’s joint advertisement online
- View an example of the full “Universitarios” magazine online
If you have any questions about this advertisement or other promotion possibilities, please do not hesitate to contact:
Sander Verkijk, Education promotion officer
e sverkijk [AT] nesomexico.org
t/f +52 55 5254-4013
Note: This news item was previously published in the Nuffic Neso e-Newsletter. Click here to subscribe.